by Michele | Jun 7, 2019 | Everything Brand
Branding gives you the opportunity to create an identity for your firm, service, or product. When done well, it allows you to: Capture the attention of your audience Tell a compelling story that connects and engages Be consistent, repetitive, and memorable So what...
by Michele | Jun 7, 2019 | My MO
This past Wednesday, I had the pleasure of speaking at SMPS’ Twin Cities Educational Breakfast about something, since a young age, I’ve been very passionate and excited about, branding. My love for brands began at a young age. That’s me, back in the...
by Michele | Jan 27, 2019 | My MO
In 2013, after an intense rebranding effort, Knutson Construction opened their new corporate headquarters facility in St. Louis Park, MN. The award winning facility consists of open office, free flowing spaces, and a clean and modern design, all complimented by plenty...
by Michele | Aug 21, 2018 | My MO
Now, where to start… For me, the creative process is a mixture of both intuition and deliberation. I always begin the brainstorming process with an initial discovery stage. This process begins with research. Depending on the specific project, the research...